74
Artwork The Great Era

Type
Art Direction
Art Direction
Year
2021
2021
About
At the beginning of 2022, Pang Maokun’s series Replica 2020 was exhibited at the Long Museum · Chongqing. Among the works, The Great Era was a digital artwork specially commissioned for the exhibition. To ensure deep resonance with Pang Maokun’s paintings, we engaged in multiple creative exchanges with him. At the far end of the exhibition hall, sculptures intertwined with images projected by 12 projectors, creating a surreal space where poetry and technology coexisted. This also marked the first time Pang Maokun extended his unique artistic language into the field of digital imagery.The Great Era focuses on the tension and fusion between future and present, technology and art, humans and architecture, the virtual and the real. By repeatedly deconstructing and reorganizing the Replica series, the artwork reflects the transformations of the times, the renewal of ideas, and the projection of desires. Within the imagery, visuals and particle noise sweep through the darkness, conveying a sense of spatial disorientation. Its core concept, “Technology Towards Beauty,” emphasizes the multidimensional immersive experience born from the union of technology and art.Visually, the piece adopts a predominantly dark tone with high-light accents to highlight atmosphere and focal points. Blue and green hues refract the cool temperature of technology, while elements such as AI robots and drones construct visions of the future. The music blends natural and mysterious sounds, evoking tranquility and cosmic vastness, cleansing the spirit and allowing the audience to experience freedom within the surging waves of the “Great Era.”
At the beginning of 2022, Pang Maokun’s series Replica 2020 was exhibited at the Long Museum · Chongqing. Among the works, The Great Era was a digital artwork specially commissioned for the exhibition. To ensure deep resonance with Pang Maokun’s paintings, we engaged in multiple creative exchanges with him. At the far end of the exhibition hall, sculptures intertwined with images projected by 12 projectors, creating a surreal space where poetry and technology coexisted. This also marked the first time Pang Maokun extended his unique artistic language into the field of digital imagery.The Great Era focuses on the tension and fusion between future and present, technology and art, humans and architecture, the virtual and the real. By repeatedly deconstructing and reorganizing the Replica series, the artwork reflects the transformations of the times, the renewal of ideas, and the projection of desires. Within the imagery, visuals and particle noise sweep through the darkness, conveying a sense of spatial disorientation. Its core concept, “Technology Towards Beauty,” emphasizes the multidimensional immersive experience born from the union of technology and art.Visually, the piece adopts a predominantly dark tone with high-light accents to highlight atmosphere and focal points. Blue and green hues refract the cool temperature of technology, while elements such as AI robots and drones construct visions of the future. The music blends natural and mysterious sounds, evoking tranquility and cosmic vastness, cleansing the spirit and allowing the audience to experience freedom within the surging waves of the “Great Era.”


